Sparky*
Sparky*
Sparky*
Web intelligence

Web Crawling for Retail Marketing Intelligence

The challenge
Retail marketing teams need to track competitor prices, ranges, and promotions, which change daily across many sites.

What we built
We built a system that collects web data on products, prices, and promotions and uses AI to turn it into clear input for marketing and pricing strategy.

Teams see the current competitive picture every day instead of a stale monthly report. The system has been demonstrated in a realistic setting.

Business value

  • A current view of competitor pricing and promotions
  • Faster marketing and pricing decisions
  • Less manual market research
  • Daily data instead of monthly snapshots

Where else it applies
The same approach transfers to travel, consumer brands, and B2B distribution. It belongs to our Reputation and Web Intelligence work: what is said and published online, collected and turned into clear signals about reputation, markets, and demand.

Task

Track competitor prices and promotions daily, without manual research.

  • Strategy

    Crawl product, price, and promotion data and turn it into marketing insight with AI.

  • Design

    A web crawling and marketing intelligence system for retail.

  • Client

    Retail sector

  • Tags

    Retail

Let’s build together

Got a deep-tech challenge?

Tell us the problem. We’ll show you the closest thing we have already built and how we would adapt it to your data.

Tell us what you’re working on
Back
Next Project
E-commerce Platform with AI Search and Recommendations